Keynote Private Panels

Create and maintain a customized customer feedback program with Keynote Private Panels. Private Panels let you assemble your own proprietary pool of research participants. Keynote provides complete panelist support and management, while you retain the flexibility to customize panel recruitment, profiling and incentives. Private Panels integrate seamlessly into the Keynote XMS suite to create a comprehensive customer experience management plan tailored to your specific needs.

When to Use a Private Panel
You should consider building a Keynote Private Panel if:

  • Your target panelists must match attributes that aren't already profiled in the standard Keynote Research Panel
  • You want to tap into an already-developed research panel or customer list for your Keynote evaluations
  • You want to collect feedback from a group that is unique to your business, such as employees or specific customer segments

Benefits
Benefits of using Private Panels include:

  • Create your own customer council made up of people who know you best
  • Deepen your relationship with current customers by proactively soliciting their feedback
  • Correlate evaluation findings with information in your own customer database
  • Develop a panel for your exclusive use

Panel Management Services
Customized Panelist Registration
Prospective panelists complete a series of online registration pages. Keynote customizes these pages for Private Panels, allowing clients to tailor the messaging and data collection as appropriate for their own customer base.

Detailed Panel Profiling
Keynote provides periodic Comprehensive Panel Reports to monitor the size and composition of a Private Panel. These reports supply both aggregate and individual panelist information.

Targeted Invitation Management
For each evaluation, Keynote will help clients to select and invite an appropriate sample for their evaluations.

Rewards Management and Support
Just like members of the Keynote Research Panel, private panelists receive rewards for their participation in customer experience evaluations. Keynote administers these incentives and provides any technical support that panelists might need.

Fraud protection
Keynote monitors evaluation results to ensure that panelists have participated in good faith and are not professional panelists

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