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SAN MATEO, California — October 1, 2002 — As a tough economy challenges large enterprise companies to more efficiently manage the performance of their e-business operations, leading lights in the IT world representing the Fortune 1000 are set to gather in Manhattan for the first ever Keynote Systems' (Nasdaq: KEYN) Global Internet Performance Conference (GIPC) 2002 East, October 27 and 28 at the Crown Plaza Hotel in Times Square. Until now, Keynote's Global Internet Performance Conferences have always been held annually in San Francisco. The last conference, held in June, was such a success that Keynote has added an east coast version this year to make it easier for Keynote's growing base of enterprise customers in the New York metropolitan area to attend.
As the market leader and standard-bearer in Web performance measurement and management, Keynote's Global Internet Performance Conferences are the premier events for industry thought leaders to discuss innovative strategies for managing e-business performance. Many Fortune 1000 companies already subscribe to Keynote's growing array of benchmarking, testing and application performance services. The conference is therefore the ideal venue for Keynote customers and IT leaders to meet together to share ideas, strategies and solutions and hear directly from colleagues and analysts grappling with similar Web performance issues and challenges.
In addition to covering a broad spectrum of Web optimization and performance-related topics, GIPC East will educate attendees on the leading solutions and strategies available for testing today's highly critical and complex Web applications and systems. Additionally, Keynote will make a number of important product announcements and preview upcoming services.
Sunday, October 27, features free all-day customer training on Keynote's services.
The opening session of the conference on Monday, October 28, presents an executive roundtable discussion with leading corporate IT executives sharing "Tales from the E-Business Trenches." Moderated by Gartner analyst, Bill Gassman, panelists Mike Lenart, CTO of Brown & Company (a subsidiary of JP Morgan Chase, NYSE: JPM), Alex Betancur, CTO of Brylane (a wholly owned subsidiary of Pinault-Printemps-Redoute), Joe Romello, CIO of GSI Commerce (Nasdaq: GSIC) and Joe Fuller, CTO at Trader Publishing Company, Electronic Media Division, will talk about the key issues, challenges and methods for successfully managing the performance of complex e-business applications and systems in order to guarantee consistent delivery of high quality service to end-users.
Later in the day noted industry analysts from Gartner, Meta Group and McConnell Associates will assemble on an industry analyst panel entitled "Performance Matters" to discuss cutting-edge approaches for increasing ROI through performance management. Moderated by former industry analyst Aaron Goldberg, now with Baseline Magazine, the panel features Bill Gassman of Gartner, Corey Ferengul of Meta Group and John McConnell of McConnell Associates.
"IT professionals responsible for e-business performance management can gain tremendous value by attending forums that bring together the industry's leading thinkers," said Bill Gassman, research director at Gartner. "The direct, raw and open exchange with industry experts and colleagues helps attendees learn the best practices for maximizing e-business application performance."
"In a tough economy, e-business executives and IT management understand that saving money and increasing return on investment is not only a challenge, but also a must," said Arnold Waldstein, vice president of marketing and business development at Keynote. "GIPC East promises to be a forum for IT executives from leading enterprise companies to share strategies that improve e-business performance, leverage existing IT investments, improve ROI, and enhance quality of experience for end users."
Performance testing of an e-business Web site and diagnosing problems quickly and effectively are areas that have grown tremendously recently in terms of successfully executing a comprehensive performance management strategy and will be strongly emphasized at GIPC East. Keynote will announce many new testing and diagnostic services, strengthening the company's portfolio of offerings for ‘total performance management.'
‘Total Performance Management' is comprised of complete end-to-end solutions delivered by Keynote and KeyPartners for benchmarking, testing and managing the end-to-end performance of e-business applications and systems. Keynote's overarching goal is to enable enterprise customers to leverage existing management software, increase the number of satisfied customers, reduce unnecessary capital expenditures, provide competitive advantage and deliver an optimal quality of experience to end users.
For more information on GIPC East click www.gipc2002.com or contact Abigail Yao at 1-800-KEYNOTE ext. 3464.
Members of the media can register for the conference free of charge by contacting Jason Pfannenstiel, Keynote Public Relations at (650) 403-3246 or jasonp@keynote.com.
About Keynote
Keynote Systems (Nasdaq "KEYN"), The Internet Performance Authority®, is the worldwide leader in Internet performance management services that improve the quality of e-business. Keynote's services enable corporate enterprises to benchmark, diagnose, test and manage their e-business systems both inside and outside the firewall. More than 2,400 corporate IT departments and 18,000 individual subscribers rely on the company's easy-to-use and cost-effective services to optimize revenues and reduce downtime costs without requiring additional complex and costly software implementations.
Keynote Systems, Inc. was founded in 1995 and is headquartered in San Mateo, California. The company can be reached at www.keynote.com or by phone in the U.S. at 650-403-2400.
© 2002 Keynote Systems. The Internet Performance Authority is a registered trademark. GIPC and KeyPartners are trademarks of Keynote in the United States and/or other countries.
Editorial Contact:
Jason Pfannenstiel, Keynote Systems, (650) 403-3246, jasonp@keynote.com