SAN MATEO, California — August 26, 2003 — Keynote Systems (Nasdaq: KEYN), The Internet Performance Authority®, today unveiled the details of its annual Global Internet Performance Conference (GIPC), to be held in Manhattan October 26 – 27 at the new Westin New York at Times Square. Click on the following URL for detailed information and to receive a discount for registering as an early-bird attendee: http://www.keynote-gipc.com/home.html
Keynote’s annual GIPC is the premier conference for business and IT executives dedicated to Web performance management; the issues, challenges and solutions. This year’s conference theme, “Performance Matters: Play to Win,” underscores much of the session content that focuses on the ‘how to’ aspects for building winning Web performance through best practices monitoring, management and testing strategies and techniques. The GIPC is the ideal networking and learning event of the year for Keynote customers and professionals interested in the technical and business issues related to Web performance management and testing.
As this summer’s computer worms and history-making blackout dramatically illustrate, maintaining optimal Web performance is a continuing challenge for every enterprise company doing serious business on the Web. By attending Keynote’s GIPC, IT and business professionals will learn about the latest issues and challenges related to Web performance management including optimizing Web-based applications and gaining a competitive edge through strong, reliable and consistent Web performance.
In addition to making the customer voice the central one heard in nearly every session, Keynote’s GIPC 2003 features, for the first time, two Web performance management sessions for financial services companies and large retailers that address the particular Web issues, needs and challenges faced by these two very competitive vertical industries. The two special sessions will feature leading financial services and retail customers, and well-known financial services and retail analysts from Gartner, Inc. and Forrester Research.
Kurt Peters, the editor of Internet Retailer Magazine, will moderate the retail session entitled, “Performance Matters for Retail: How to Improve Conversion Rates and Customer Satisfaction.” Peter McManus, the publisher of Bank Systems & Technology magazine, will moderate the financial services session called, “Performance Matters for Financial Services; Are You Making All the Right Moves?”
Keynote has built an action-packed agenda that provides multiple opportunities for conference attendees to hear directly from top executives at leading companies in their field with a strong Web presence. Executives from Barnes & Noble, Cisco, Columbia House, Palm, PBS, Pershing, SBC and others, will discuss how they successfully handle daily a myriad of business and technical issues and challenges related to optimizing online customer experience and Web performance management and testing.
In addition to putting real customers directly in the spotlight of nearly every session, Keynote’s GIPC this year will include panel conversations between large enterprise customers and leading market research analysts including Carrie Johnson, senior retail analyst with Forrester Research, Susan Cournoyer, principal financial services analyst and Cameron Haight, research director in systems, application and service level management, both with Gartner, Inc.
The Keynote GIPC will also provide the stage for the launch of several new Keynote Web performance management services.
As part of the GIPC Keynote is hosting a mini trade show with leading performance management vendors including Computer Associates, Coradiant, EDS, MicroMuse, Netli, ProactiveNet and Redline Networks.
Conference attendees that are Keynote customers have an additional opportunity to attend free training sessions (a $500.00 value) conducted by Keynote’s Internet performance experts in the use of Keynote services on Sunday, October 26 and Tuesday, October 28.
Keynote’s GIPC is an educational event that will give e-business and IT professionals:
Sessions at this year’s GIPC include: Testing and Tuning Your Web Applications, Real-Time Operational Monitoring Solutions, (moderated by Bruce Boardman, executive editor of Network Computing Magazine), Understanding Real End User Behavior on Your Site, Best Practices for Triage, Diagnostics and Performance Management, Ensuring Content Integrity and Compliance of Your Web Site, Making a Wireless Play: Performance Pitfalls to Avoid and Getting Your Streaming Strategy Off to a Fast Start.
The Keynote GIPC is targeted at CIOs, CTOs, VPs or directors of technology, information systems or quality assurance, engineers, marketing or Web managers, application development managers and operations management personnel.
Conference attendance is priced at $495.00 for Keynote customers and $595.00 for others that register by September 30. Beginning October 1 the conference is priced at $595 for Keynote customers and $695.00 for others.
For additional conference information and to register, visit Keynotes GIPC Web site at http://www.keynote-gipc.com/home.html or contact Abigail Yao at ayao@keynote.com or 650-403-3464.
Members of the media can register for the conference free of charge by contacting Dan Berkowitz, Keynote Public Relations at (650) 403-3305 or dberkowitz@keynote.com.
About Keynote
Keynote Systems (Nasdaq: KEYN), The Internet Performance Authority®, is the global leader in Internet performance management and testing services that improve the quality of e-business. Keynote’s services enable corporate enterprises to benchmark, diagnose, test and manage their e-business systems both inside and outside the firewall. Approximately 2,300 corporate IT departments and 15,400 individual subscribers rely on the company’s easy-to-use and cost-effective services to optimize revenues and reduce downtime costs without requiring additional complex and costly software implementations.
Keynote Systems, Inc. was founded in 1995 and is headquartered in San Mateo, California. The company can be reached at www.keynote.com or by phone in the U.S. at 650-403-2400.
© 2003 Keynote Systems, Inc. Keynote and The Internet Performance Authority are registered trademarks of Keynote in the United States and/or other countries.
Contact:
Dan Berkowitz, Keynote Systems, Inc., (650) 403-3305, dberkowitz@keynote.com