SAN MATEO, CALIF., — August 05, 2008 — Keynote Competitive Research, the industry analysis group of Keynote (Nasdaq: KEYN), today announced that it will monitor the technical performance quality (responsiveness and reliability) of traditional and mobile Web sites during the 2008 Beijing Olympics. Web sites being monitored by Keynote include 12 of the worldwide Olympic sponsors’ sites, 15 sites dedicated to Olympics information and news, and five mobile news and sports sites. Keynote will make itself readily available to media before, during and after the 2008 Beijing Olympics for reporting the latest performance data and will reveal which sites perform the best while the whole world is watching. Media interested in receiving updates on Keynote’s 2008 Olympics Web Performance Index, including performance data and rankings during this period of time and/or to schedule an interview should email their request to: dberkowitz@keynote.com.
Using Keynote Transaction Perspective® which uses Internet Explorer to provide a true end-user perspective of Web performance, and Keynote Application Perspective®, the market’s leading high-frequency operational Web site monitoring service, Keynote will monitor The Official Website of the Beijing 2008 Olympic Games, US Track and Field, International Association of Athletics Federations, The Official Website for the Olympic Movement, Olympics News, The U.S. Olympic Committee, ESPN (NYSE: DIS), Sports Illustrated (NYSE: TWX), ESPN Radio (NYSE: DIS), Fox Sports (NYSE: NWS), StubHub (NASDAQ: EBAY), Reuters, Yahoo (NASDAQ: YHOO), Associated Press and NBC (NYSE: GE). Keynote will also monitor site responsiveness and reliability of 12 Olympic sponsors’ Web sites including: Atos Origin, Coca-Cola (NYSE: KO), General Electric (NYSE: GE), Johnson and Johnson (NYSE: JNJ), Kodak (NYSE: EK), Lenovo, Manulife, McDonalds (NYSE: MCD), Omega, Panasonic, Samsung, and Visa (NYSE: V). Real-time measurements will be conducted every 15 minutes from 112 locations across 30 countries, covering 53 of the world’s top ISPs.
For mobile Web sites, Keynote will collect performance data to measure the response time and availability of the following five popular sites: ESPN (NYSE: DIS), Yahoo Olympics (NASDAQ: YHOO), NBC Olympics, MSN (MSFT), and CNN (TWX) using Keynote Mobile Application Perspective. The mobile data will be collected on an hourly basis from four U.S. cities over AT&T, Sprint, T-Mobile and Verizon networks.
About Keynote
Keynote Systems (Nasdaq “KEYN”) is the global leader in on-demand test & measurement solutions for continuously improving the online experience. As an independent and trusted third-party, Keynote provides IT and marketing executives with an unbiased view into their Internet services from around the world. For over a decade, Keynote has been providing measurement data and testing capabilities that allow companies to understand and improve their customer’s online and mobile experience. Keynote has four test and measurement businesses: Web performance, mobile quality, streaming & VoIP, and customer experience/UX. In addition, Keynote’s industry analysis group called Keynote Competitive Research publishes proprietary studies measuring customer experience and service levels across a wide range of industries.
Known as The Mobile and Internet Performance Authority™, Keynote has a market-leading infrastructure of 2,400 measurement computers and mobile devices in over 240 locations around the world. Keynote also maintains one of the most representative panels of online users consisting of 160,000 consumers. Keynote’s on-demand, hassle-free infrastructure allows businesses to access services they need, when they need them to pinpoint and fix mobile quality and Internet problems before they impact customers.
Keynote helps over 2,600 corporate customers become “the best of the best” by helping them improve online business performance and mobile communications quality. Keynote’s customers represent top Internet and mobile companies including American Express, BP, Caterpillar, Dell, Disney, eBay, ESPN Mobile, E*TRADE, Expedia, FedEx, Microsoft, SonyEricsson, Sprint, T-Mobile, Verizon and Vodafone.
Keynote Systems, Inc. is headquartered in San Mateo, California and can be reached at www.keynote.com or by phone in the U.S. at (650) 403-2400.
Keynote, The Internet Performance Authority, Perspective and Customer Experience Rankings are registered trademarks and The Mobile and Internet Performance Authority and True Experience are trademarks of Keynote Systems, Inc. Other trademarks are the property of their respective owners. © 2007 Keynote Systems, Inc.
Editorial Contacts:
Dan Berkowitz, Keynote Systems, (650) 403-3305, dan.berkowitz@keynote.com
Susan Vander May, Citigate Cunningham, (415) 618-8721, svandermay@citigatecunningham.com