Retail

The Keynote Retail Performance Indices are measured from the ten largest U.S. metropolitan areas (Boston, Chicago, Dallas, Detroit, Houston, Los Angeles, New York, Philadelphia, San Francisco, and Washington, D.C.) on high-speed links attached to key points on the largest U.S. Internet Service Provider (ISP) backbones.

We offer two types of indices for your industry: The Retail Home Page Performance Index and three Retail Transaction Performance Indices for Apparel, Books & Music and Electronics.

Which one is right for you?

Retail Home Page Performance Index

Retail Transaction Performance Indices

The Keynote Retail Home Page Performance Index measures and benchmarks the performance of the home page of the Top 30 companies in the retail industry.

The Keynote Retail Transaction Performance Indices measure and benchmark the performance for a standard online shopping transaction for the Top 10 companies in each retail vertical. The transaction involves going to a selected retail site to search for an item, adding it to the shopping cart, and proceeding to check out without logging on to an account.

Sites included in this index:

    Retail

    • Abercrombie
    • Banana Republic
    • Eddie Bauer
    • Foot Locker
    • Gap
    • J Crew
    • JC Penney
    • Kohls
    • Macy’s
    • Neiman Marcus
    • Nordstrom
    • Saks Fifth Avenue
    • Sears
    • Zappos
    • Abe Books
    • Amazon
    • Barnes & Noble
    • Borders
    • Buy.com
    • Overstock
    • Target
    • Tower Records
    • WalMart
    • Best Buy
    • CDW
    • Circuit City
    • Dell
    • Office Depot
    • Office Max
    • Staples
    • Toys R Us

Sites included in this index:

    Apparel

    • Banana Republic
    • Eddie Bauer
    • Gap
    • JC Penney
    • Kohl’s
    • Macy’s
    • Neiman Marcus
    • Nordstrom
    • Saks Fifth Avenue
    • Zappos

    Books & Music

    • AbeBooks.com
    • Amazon.com
    • Barnes and Noble
    • Borders
    • Buy.com
    • Overstock.com
    • Target
    • Tower Records
    • Wal-Mart 

    Electronics

    • Amazon.com
    • Best Buy
    • Buy.com
    • CDW
    • Circuit City
    • Dell
    • Office Depot
    • Overstock.com
    • Staples
    • Wal-Mart


For a complete list of FAQ on the Keynote Online Retail Transaction Performance Indices click here.

Related Links

     Methodology

     Performance Indices Brochure

     View Latest Index Results - Apparel

     View Latest Index Results - Books & Music

     View Latest Index Results - Electronics
  

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