Web Site UX Assessment

Keynote Web Site UX (User Experience) Assessment Research provides a clear picture of how customers are actually experiencing your site. It helps you eliminate obstacles that cause drop-offs and provides actionable recommendations on how to acquire more customers at a lower cost and drive sales by creating a truly user-friendly experience.

Keynote measures the effectiveness of your Web site against a core set of success factors. Your target customers actually test-drive your site and return invaluable feedback on how your site can better meet their needs.

With Keynote you can:

Benchmark your Web site against core metrics - satisfaction, organization, visual appeal, ease-of-use, likelihood to use/return/purchase, and brand perception.
Receive in-depth reviews of key site elements and actionable recommendations.
Assess the navigation flow to/from key site areas.
Measure effectiveness of your homepage and site offerings.
Determine ease-of-use of key site functions - search, download, customer support, and transaction processes.