Visitor Monitoring This Week in Digital Performance | Keynote
Blog

This Week in Digital Performance

By Celeste Malia | October 9, 2015

CATEGORIES: Mobile Quality, Performance Analytics, Web Performance

Digital Week in Review

Summary:

Traffic spikes threaten the fun of fantasy football; Performance dictates whether online retailers make the sale; App performance pushes invention; Developers must sacrifice to meet deadlines; Loading speeds are make-it or break-it

In Review:

  • Are you ready for some football? Fantasy football sites are struggling to maintain performance through their Sunday traffic spikes. In preparation for the extra visitors, advance testing is a real touchdown for assuring game-day performance.
  • Though “location, location location” may be the rule for physical stores, e-commerce is all about “performance, performance, performance.” Slow loading speeds and crashing sites lose customers and make online businesses appear illegitimate. 
  • Containers and virtualization are taking over the tech world, but how did we get here? Turns out, the struggle to maintain performance while saving costs has pushed some of the biggest IT and tech innovations this past year.
  • Companies are aware of the importance of performance, but they still aren’t taking full advantage of application performance testing capabilities. Why? The crazy, compacted app release cycles may have something to do with it.
  • Making an app the people will want to use is complicated, but one thing is simple: performance is a non-negotiable! An app needs to have a 5-second loading time in order to stay successful with modern users.
Back to Top