Performance Management: Performance Indices

The Keynote Online Retail Transaction Performance Index – Apparel

The Keynote Online Retail Web Transaction Performance Index – Apparel measures the performance and availability of going to a selected retail apparel site to search for an item, adding it to the shopping cart, and proceeding to check out without logging on to an account. All measurements are taken from the ten large U.S. metropolitan areas (Boston, Chicago, Dallas, Detroit, Houston, Los Angeles, New York, Philadelphia, San Francisco, and Washington, D.C.) on high-speed links attached to key points on the large U.S. Internet Service Provider (ISP) backbones. The category focuses on the apparel vertical in the online retail industry.

For a complete FAQ on the Keynote Online Retail Web Transaction Performance Index click here.

Sites included in this index:

  • Banana Republic
  • Eddie Bauer
  • Gap
  • JC Penney
  • Kohl’s
  • Macy’s
  • Neiman Marcus
  • Nordstrom
  • Saks Fifth Avenue
  • Zappos

Sites from this list may be temporarily removed from weekly published results due to insufficient data points for a particular week.

Past Online Retail Books & Music Indices:


Unlock the Web performance secrets of Macys, Gap, and more…

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